Reduced sugar remained the biggest category within BFY beverages in 2019, whilst reduced caffeine continued to attract less consumer interest, seeing a retail current value decline. Due to busier lifestyles, Italians are increasingly looking for functional beverages to boost their energy. This trend is likely to continue over the forecast period, especially amongst millennials.
Better For You Beverages in Italy report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2015-2019, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2024 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Better For You Beverages market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Our reports have been used by over 10K customers, including:
98 pages •
By Euromonitor International
• Dec 2020
Overall, off-trade soft drinks volume consumption declined in 2020 in the Czech Republic, as many households started to economize their purchases for several reasons. Some households struggled with lower income during the COVID–19 crisis, since they lost their income due to the closure of certain outlets, for example those working in foodservice....
90 pages •
By Euromonitor International
• Dec 2020
The lockdown restrictions which came into force in Ireland to limit the spread of COVID-19 affected all soft drinks categories in 2020. Foodservice outlets were forced to close their doors, causing on-trade sales to plummet during the first half of 2020, with some outlets permanently shutting due to loss of profits. Even when restaurants and...
90 pages •
By Euromonitor International
• Dec 2020
The Romanian government was one of the first in Europe to impose social distancing measures. With a lockdown in place and cafés, restaurants and non-grocery stores closed, soft drinks sales were negatively affected to varying degrees, with on-trade channels clearly being hit harder than off-trade. Soft Drinks in Romania report offers...
97 pages •
By Euromonitor International
• Dec 2020
Lockdown and other virus containment measures during the COVID-19 pandemic have heavily impacted Belgium’s soft drinks industry. The closure of on-trade establishments and the cancellation of public events such as sporting events and music festivals has hit producers hard. On the other hand, soft drinks sales through off-trade channels have...
111 pages •
By Euromonitor International
• Dec 2020
The Coronavirus (COVID-19) pandemic has boosted demand in several categories of soft drinks in Germany. Consumers started to stockpile bottled water and juice, in particular, to ensure supply and minimise the number of trips to the shops. Juice, a category that has suffered from an image of rather unhealthy products containing too much sugar,...
120 pages •
By Infiniti Research Limited
• Nov 2020
Global Bio-based PET Market 2020-2024 The analyst has been monitoring the bio-based pet market and it is poised to grow by $ 11.46 bn during 2020-2024 progressing at a CAGR of 20% during the forecast period. Our reports on bio-based pet market provides a holistic analysis, market size and forecast, trends, growth drivers,...
107 pages •
By Euromonitor International
• Dec 2020
The most obvious impact of the COVID-19 pandemic on sales of soft drinks in Italy during 2020 was the dramatic decline seen in on-trade sales over the course of the year. The principal reason for the slump in on-trade sales of all categories of soft drinks during 2020 was the nationwide lockdown that mandated the shutdown of the country’s...
76 pages •
By Euromonitor International
• Dec 2020
The Azerbaijani government moved to shorten foodservice opening hours on 22 March, before closing all foodservice outlets altogether on 29 March. Some outlets were permitted to reopen on 4 May, but these did not include those in the country’s biggest cities, Baku, Ganja, Sumgayit and Lankaran, where the rates of COVID-19 infection were still...
78 pages •
By Euromonitor International
• Jan 2021
The overall performance of soft drinks in 2020 has been negatively affected by the general closure of on-trade establishments because of COVID-19 related restrictions. Costa Rica is a recognized global tourist destination, which received close to three million foreigner visitors during 2019. On average, tourists would spend about two weeks...
81 pages •
By Euromonitor International
• Jan 2021
On-trade sales of soft drinks in Estonia suffered significantly during the spring lockdown in 2020, dragging down overall volume sales. Sales losses in foodservice were somewhat mitigated by growing demand in retail sales. Soft Drinks in Estonia report offers a comprehensive guide to the size and shape of the market at a national level....
By continuing to use this site you consent to the use of cookies on your device as described in our Cookie Policy unless you have disabled them.
You can change your Cookie Settings at any time but parts of our site will not function correctly without them.