Not sanitized: Operators will likely spend more on marketing efforts due increased market saturation
Abstract
Hand Sanitizer Manufacturing Operators in the Hand Sanitizer Manufacturing industry produce hand sanitizer products in a variety of forms, including foam, gel, wipes and liquid, along with dispensers for industry products. Over the five years to 2019, the Hand Sanitizer Manufacturing industry has experienced healthy growth, with total industry revenue expected to rise. This growth can largely be attributed to heightened consumer health consciousness over the past five years leading to a rise in total health expenditure. Additionally, a renewed focus on product marketing from operators has contributed to revenue growth during the five-year period. However, this heightened interest in hand sanitizers has paved the way for increased competition among industry players. Operators that leveraged distribution relationships often outperformed their peers during the five-year period, since these players were able to distribute their product across the country with low up-front costs. Over the five years to 2024, the industry is projected to continue its upward trend, as consumers continue to focus on healthy lifestyles and become more aware and concerned with the outbreak and spreading of infectious diseases.
This industry manufactures hand sanitizers in a variety of forms, including gel, foam, wipes and liquid. Hand sanitizers and hand antiseptics offer alternatives to hand washing with soap and water.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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