Summary GlobalData’s Netherlands Beer and Cider Market Insights 2017 report provides a complete overview of the Netherlands beer and cider industry structure offering a comprehensive insight into historical background trends, 2016 performance and 2017 outlook.
Scope Covering total market (on and off-premise) the report details - - 2011-2016 actual detailed beer consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2017 forecasts. - Value by distribution channel 2011-2016, with 2017 forecasts. - Overview of the competitive landscape in the beer and cider market, with analysis of key company performance. - Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer and cider market.
Reasons to buy - Gain an in-depth understanding of the dynamics and structure of the Netherlands beer and cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning. - Evaluate the current emerging trends and future growth opportunities in the Netherlands beer and cider market to support your brand development and marketing initiatives. - Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability. - Analyze domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage. - Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.
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23 pages •
By Euromonitor International
• Jun 2018
Cider/perry recorded healthy total volume growth for the second consecutive year in 2017, largely thanks to efforts from the category leader Heineken. Cider is an underdeveloped category in the Netherlands, while sales of perry are negligible. With its European lager sales under pressure, Heineken believes that there is an opportunity to make...
Beer & Cider in the Netherlands Summary Beer & Cider in the Netherlands industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key...
92 pages •
By Euromonitor International
• Jun 2017
Alcoholic drinks suffered a decline in volume sales during the review period as the economic recession limited the consumption of alcoholic drinks. Generally speaking, alcoholic drinks are more expensive than regular beverages and this restricted consumption during the recession. As the economy improved, general consumption rose and sales...
Summary A shorter, cooler and damp summer season did not favor consumption of alcoholic beverages in 2015. Except beer and cider, all categories failed to sustain growth. National cider brands held the lion's share in 2015, accounting for approaching 52% of category volumes. International brands however, have been slowly stealing...