Butter and Margarine in China

Butter and Margarine in China

  • August 2017 •
  • 27 pages •
  • Report ID: 5236908 •
  • Format: PDF
Robust volume and value growth of butter and margarine in China throughout the review period can be attributed to the prevalence of home baking and Western-style cooking, especially among the young. With the generation after the 1980s and 1990s having become the mainstream consumers, their desire for novelty and Western lifestyle have large impacts on the overall consumer market. Home baking is very much in line with the demand among the youngest. As a result, butter and margarine benefits from...

Euromonitor International’s Butter and Margarine in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Butter, Cooking Fats, Margarine and Spreads.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Butter and Margarine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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