Butter and Margarine in Italy

Butter and Margarine in Italy

  • August 2017 •
  • 36 pages •
  • Report ID: 5249065
Butter and margarine performed slightly negatively in 2017, with 1% declines in retail volume and value terms, due to a reduction in the average expenditure of Italian consumers as a consequence of the longstanding economic crisis, as well as a small reduction in the frequency of purchase.

Euromonitor International’s Butter and Margarine in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Butter, Cooking Fats, Margarine and Spreads.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Butter and Margarine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Country=Italy Industry=SpecialtyStore ParentIndustry=ConsumerGoodsAndRetail Date=201708 Topic=Demand Publisher=EuromonitorInternational Price=1000