Toys & Games in Australia

Toys & Games in Australia

  • January 2020 •
  • 33 pages •
  • Report ID: 5368993 •
  • Format: PDF
Toys & Games in Australia

Summary
Toys & Games in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
- The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles.
- The Australian toys & games market had total revenues of $1,233.7m in 2018, representing a compound annual growth rate (CAGR) of 2.1% between 2014 and 2018.
- Online pureplay account for the largest proportion of sales in the Australian toys & games market in 2018, sales through this channel generated $115.5m, equivalent to 9.4% of the market’s overall value.
- While growth in this market has remained moderate, it has been constrained to an extent by the growing prevalence of digital alternatives including games consoles, tablets, and mobile phone apps.

Scope
- Save time carrying out entry-level research by identifying the size, growth, and leading players in the toys & games market in Australia
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games market in Australia
- Leading company profiles reveal details of key toys & games market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Australia toys & games market with five year forecasts

Reasons to buy
- What was the size of the Australia toys & games market by value in 2018?
- What will be the size of the Australia toys & games market in 2023?
- What factors are affecting the strength of competition in the Australia toys & games market?
- How has the market performed over the last five years?
- How large is Australia’s toys & games market in relation to its regional counterparts?
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