Australia Mobile Commerce Business and Investment Opportunities Databook – Market Size and Forecast (2016-2025), Retail Spend, Consumer Attitude & Behaviour

Australia Mobile Commerce Business and Investment Opportunities Databook – Market Size and Forecast (2016-2025), Retail Spend, Consumer Attitude & Behaviour

  • April 2018 •
  • 45 pages •
  • Report ID: 5386738 •
  • Format: PDF
Report Description

This report from PayNXT360 provides a data-centric analysis of mobile commerce market dynamics to help companies understand business and investment opportunities along with risks.
• Market Dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in mobile payment industry. Details market opportunities across market segments in mobile payment for the period 2016-2025 and identifies opportunities, potential risks, and market innovation.
• Mobile Commerce: Provides market estimates and forecasts to assess opportunities in mobile commerce market segments. Details three essential KPIs – mobile payment transaction value, volume and average transaction value across five key segments: mobile shopping; travel; entertainment and event pay; digital products; and services, restaurants & bars, and others.
• Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key mobile payment KPIs, including spend by age, gender, and income level in both value and volume terms.
• Retail Spend: Breaks down retail spend across 10 categories to provide detailed insights on consumer behaviour and changing dynamics of spend through mobile wallet.

Report Scope
• Market Data and Insights: It details market opportunities across market segments in mobile commerce industry for the period 2016-2025 and identifies potential opportunities and risks. Market estimates and forecasts assess overall mobile commerce industry on three essential KPIs – mobile payment transaction value, volume and average transaction value.
• Mobile Commerce Segments: Mobile shopping; travel; entertainment and event pay; digital products; and services, restaurants & bars, and others
• Consumer Spend Segments: Age, Income, Gender
• Retail spend categories: Food and Grocery, Health & Beauty, Apparel and Footwear, Books / Music / Video, Consumer Electronics, Pharmacy and Wellness, Restaurants & Bars, Toys, Kids & Babies, Media and Entertainment, Services

Reason to Buy
• In-depth Understanding of Mobile Commerce Market Dynamics: Understand market opportunities and key trends along with five year forecast (2016-2025).
• Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate mobile wallet strategy; assess market specific key trends, drivers and risks in the mobile payment industry.
• Get Insights into Consumer Attitude and Behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through mobile wallet.
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