Home care in Ecuador was characterised by an overall slowdown in growth in 2020, in line with the country’s decelerating economy. The pandemic and the resulting economic uncertainty led Ecuadorian consumers to prioritise their purchases to basic goods that they use regularly. The sanitary situation benefited surface care and bleach most, whilst...
Most product areas within home care have been positively impacted by the COVID-19 pandemic in 2020. As a result of the government implementing lockdown, most Lithuanian consumers have been spending more time at home throughout 2020, meaning product areas such as home laundry and dishwashing have benefited from increased usage. Home...
Home care in Malaysia faced some challenges in initially adapting to the Movement Control Order (MCO) which was in affect from mid-March to early-May 2020. Under this order, the closure of non-essential businesses, offices, schools, manufacturing activities etc. was mandated, and therefore had a restrictive effect on sales. However, since...
Morocco’s set of restrictions seemed extremely tough with the aim of protecting the country, ensuring national security and public health as top priorities. Accordingly, a full-fledged lockdown – from 13 March until 10 June 2020 – was enforced under strict security measures. The government imposed tough penalties and jail sentences to individuals...
All categories in home care recorded retail current value growth in 2020. This was due to a general increase in demand for products in home care, which was most concentrated on hygiene-related product areas such as surface care, laundry care and toilet care. Home Care in Pakistan market report offers a comprehensive guide to the size...
Due to the outbreak of COVID-19 in 2020, economic growth slowed down during the year, and consumers lives were heavily impacted when the government installed its first lockdown period in March. This lockdown period required consumers to stay at home as much as possible, while businesses and schools closed, and the public were asked to work...
As in most countries in the world, COVID-19 shaped people’s lives and the economy in Uruguay in 2020. However, the impact of COVID-19 was relatively limited in terms of the infection rate and the number of casualties in the country. The government did not impose a strict lockdown but recommended its citizens to stay at home and restrict social...
Overall, home care registered lower current value growth in 2020, than in 2019, but volume growth was higher. The average unit of price of many home care products fell and the deflationary pressure was caused by the collapse in energy prices, combined with the dampening effect of COVID-19, as consumers became more price sensitive due to the...
In response to the COVID-19 pandemic, home care will perform well as current value sales will rise notably in 2020 overall. The main reason for this has been due to lockdown which has seen most Israeli consumers spending more time at home, either remote-working or receiving online classes. Product areas such as laundry care, dishwashing and...
COVID-19 had a dual impact on sales of home care in Russia in 2020. Categories which have anti-pandemic products in their portfolios witnessed fast growth in their sales, benefiting from the growing hygiene awareness level of consumers. As a result, surface cleaning products, impregnated wipes and even bleach posted an impressive performance...