Europe Online Payment Methods 2020

Europe Online Payment Methods 2020

  • March 2020 •
  • 164 pages •
  • Report ID: 5741698 •
  • Format: PDF
Online and mobile payments on the rise in Europe

Payment method preferences in Europe vary by country

Payment method rankings included in the report show that Europe’s Internet shoppers have diverse choices regarding online payments. Buyers in the UK and France prefer card payments and E-Wallets like PayPal, while a major share of digital buyers in selected Eastern European countries chose to pay on delivery. In German-speaking nations, payment by invoice ranks high, while Dutch digital buyers predominantly use online banking method iDEAL.

Mobile payment adoption is taking off in Europe

Surveys and market projections cited by our website also reveal that mobile payment usage is growing steadily across Europe. The Nordics were leading in the region by 2019 mobile payment penetration rates, while consumers in Germany and France are yet to catch up. Recent surveys also show that shoppers in Russia and Poland are also keen on using mobile payments, with usage rates expanding between 2018 and 2019.

For individual Market Report purchases:
1. A “Single User License” means that only one (1) individually named user of an organization shall be entitled to access the report
2. A “Site License” means that up to ten (10) users within a given geographical location (i.e. country) of an organization shall be entitled to access the report
3. A “Global Site License” means that up to ten (10) worldwide users of an organization shall be entitled to access the report

In all cases, the term “organization” refers to the purchaser’s specific company only and excludes any third parties, including affiliates.