Shell Chemicals 2019: Global Market Segment Forecasts and Company’s Strategic Assessment
Strategic assessment of the competitive environment is widely recognized as one of the highest priority management responsibilities, the task crucial to business survival, growth and profitability.
This new report provides strategic assessment of Shell's technological know-how, marketing tactics and strategic directions in the global chemical market.
SECTION I: TECHNOLOGICAL KNOW-HOW
SECTION II: MARKETING TACTICS
SECTION III: STRATEGIC DIRECTION