Oral Hygiene Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025

Oral Hygiene Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025

  • April 2020 •
  • 103 pages •
  • Report ID: 5889886 •
  • Format: PDF
The global oral hygiene market reached a value of US$ 39.3 Billion in 2019. Oral hygiene refers to the practice of maintaining a clean and healthy mouth that is free from diseases and other oral problems. It is extremely important for all individuals to practice oral hygiene regularly to prevent dental issues, including tooth decay, gingivitis and periodontitis. It includes personal dental care routines with products, such as dental floss, breath fresheners, toothbrush, toothpaste and mouthwash. In addition to this, oral hygiene also refers to the services offered by dentists, such as the treatment of cavities, fluoride treatments, sealant application and scaling of hardened plaque.

Owing to the changing lifestyles and shifting dietary patterns of the consumers, there has been a significant increase in the consumption of processed foods that are rich in sugar and other sticky compounds. Sugar combines with the plaque and weakens the enamel, thereby making the tooth vulnerable to decay. Consequently, there is a rising prevalence of dental caries and periodontal diseases, which is significantly driving the growth of the market. The increasing consumer awareness regarding the benefits of maintaining appropriate oral hygiene is also acting as a growth-inducing factor. Additionally, there is a growing inclination toward purchasing premium oral care products, owing to the confluence of several factors, including the rising disposable incomes and dental healthcare expenditure by consumers. As a result, technologically advanced and innovative products, such as electric and battery-powered toothbrushes and toothpaste with teeth-whitening properties, are gaining widespread popularity across the globe. Other factors, including rapid urbanization and the increasing demand for organic and natural oral hygiene products, are projected to drive the market further. Looking forward, the analyst expects the market to reach a value of US$ 48.4 Billion by 2025, exhibiting a CAGR of 3.5% during 2020-2025.

Breakup by Product:
Toothpaste
Toothbrushes & Accessories
Mouthwash/Rinses
Dental Accessories/Ancillaries
Denture Products
Dental Prosthesis Cleaning Solutions
Others

Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Pharmacies
Online Stores
Others

Breakup by Application:
Adults
Kids
Infants

Breakup by Region:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Church & Dwight Co. Inc., Colgate-Palmolive, Dabur India Ltd., GlaxoSmithKline, Henkel, The Himalaya Drug Company, Johnson & Johnson, Philips (Koninklijke Philips), Lion Corporation, Procter & Gamble, Sunstar Suisse SA, Unilever, etc.

Key Questions Answered in This Report:
How has the global oral hygiene market performed so far and how will it perform in the coming years?
What are the key regional markets?
What is the breakup of the market based on the product?
What is the breakup of the market based on the distribution channel?
What is the breakup of the market based on the application?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global oral hygiene market and who are the key players?
What is the degree of competition in the industry?