Connected Consumer Survey 2019: pay-TV and OTT video players in EMAP must diversify and specialise

Connected Consumer Survey 2019: pay-TV and OTT video players in EMAP must diversify and specialise

  • May 2020 •
  • 3 pages •
  • Report ID: 5932579 •
  • Format: PDF
Differentiation is key to the continued success of TV and OTT video services in EMAP. Our survey results for the region highlight the importance of movie content over shorter-form drama, but not all services can invest in such content.