The South America frozen potato market is expected to grow from US$ 4,922.70 million in 2019 to US$ 6,462.83 million by 2027; it is estimated to grow at a CAGR of 3.6% from 2020 to 2027. Quick service and fast food restaurants are becoming as they offer mass-produced food items and numerous services such as sit and dine, drive-thru, takeout, and home delivery in less time, which suit the modern lifestyle of the consumers. The use of frozen potato helps these restaurants cater food quickly, which is basically the main strength of the quick service restaurants. Products such as frozen French fries, hash browns, shaped, and stuffed/topped potatoes are mostly demanded by the quick service and fast food restaurants because they can be prepared easily in less time. Thus, due to the expansion of the quick service and fast food restaurants across South America, the demand for frozen potatoes is increasing. In terms of end user, the commercial segment dominated the South America frozen potato market in 2019, and it is expected to register the fastest growth rate during the forecast period.Fast food chains, hotels, quick service restaurants, caterers, and commercial food producers are increasingly demanding frozen potatoes and their different types.
The number of restaurants and hotels are increasing across South America, which drives the demand for frozen potatoes in the commercial sector. At present, major countries in South America are under lockdown due to the COVID-19 pandemic.The Brazil has reported the highest number of COVID-19 confirmed cases.
The measures taken to contain the spread of the virus are adversely affecting the food & beverages industry in the region owing to disruptions in the supply and distribution chain.In addition, restrictions on the food processing businesses and restaurants are hampering the growth of the South America frozen potato market due to the decline in the demand for the frozen potato products in the past few months.
Moreover, the restrictions on overall manufacturing processes, research and development activities are restraining the market growth. The overall South America frozen potato market size has been derived using both primary and secondary sources.To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market.
The process also serves the purpose of obtaining an overview and forecast for the South America Frozen Potato market with respect to all the segments pertaining to the region.Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic.
The participants typically associated with this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the South America frozen potato market. Lamb Weston Holdings, Inc.; McCain Foods Limited; The Kraft Heinz Company; and Farm Frites International B.V. are among the players operating in the South American market.
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