IDC's Worldwide Digital Transformation Use Case Taxonomy, 2021: Brand-Oriented Value Chains in the Manufacturing Industry

IDC's Worldwide Digital Transformation Use Case Taxonomy, 2021: Brand-Oriented Value Chains in the Manufacturing Industry

  • June 2021 •
  • 24 pages •
  • Report ID: 6102980 •
  • Format: PDF
This IDC study describes how brand-oriented value chains (food and beverage, health and beauty, toys, sporting goods, and household) are on a mission to digitally transform to create engaging consumer (and customer) experiences at scale."Companies in these value chains generally understand what is involved in this digital journey, and that begins with a common definition of the mission, strategic priorities, and programs so that individual projects or use cases support the overall objectives," says Simon Ellis, vice president, Supply Chain at IDC.