5 reports

However, it also undoubtedly benefited from the first national TV advertising campaign for the largest variant, Modelo Especial, as well as promotion in NFL TV programmes.

  • Vodka
  • Constellation Brands, Inc.
  • Gallo Winery Inc
  • Heineken N.V.
  • Suntory Holdings Limited

In addition, the brand' s history was the subject of the TV ad campaign, " Discover the Authentic Story of Modelo Especial", a campaign clearly designed to target the growing interest in authenticity and provenance underpinned by the craft movement.

  • Vodka
  • Constellation Brands, Inc.
  • Heineken N.V.
  • SABMiller plc
  • Treasury Wine Estates Limited
  • BASIS OF COMPETITION

Industry Costs Competitive Landscape BASIS OF COMPETITION Level & Trend Competition in this industry is Medium and the trend is Increasing competition, distillers also dedicate marketing budgets toward print and TV advertising.

  • Spirits
  • Vodka
  • United States
  • Demand
  • Forecast

In contrast to a wine producer, a vodka producer or distributor may not display its name on a television advertisement promoting a sponsored concert or sporting event.

  • Alcoholic Drink
  • Spirits
  • Vodka
  • Whisky
  • Poland
  • TELFORD INTERNATIONAL CO LTD

Telford International Co Ltd actively promotes its products through television commercials and social media sites like Facebook.

  • Alcoholic Drink
  • Vodka
  • China
  • Demand
  • Telford International Co Ltd