1 report

  • Trend 2: Authenticity & Heritage: Products carrying authenticity claims are high in demand

They show more confidence in buying Syrups & Spreads products which carry authenticity claims like Halal, and reinforce product preparation and source information over other products Halal products are prominent in the Malaysian market.

  • Jam
  • Malaysia
  • Demand
  • Market Size
  • Kewpie Corporation