3 reports

  • BREAKFAST CEREALS IN ROMANIA - CATEGORY ANALYSIS
  • COMPETITIVE LANDSCAPE

With unprecedented growth in private sector salaries in 2016 and 2017, and increases in public wages and pensions, breakfast cereals enjoyed a windfall in 2016 and 2017. Consumers did not just buy more, but also better, with trading up a dominant trend across categories, and more new launches positioned as wholegrain, gluten-free or high in...

  • Breakfast Cereal
  • Romania
  • Demand

Breakfast Cereals (Bakery & Cereals) Market in Romania - Outlook to 2020: Market Size, Growth and Forecast Analytics Table of Contents ## Introduction ##. ## What is this Report About?

  • Breakfast Cereal
  • Cereal Products
  • Romania
  • Market Size
  • COMPETITIVE POSITIONING
  • KEY FACTS

Nestlé Romania has succeeded in retaining one of the leading positions in packaged food in Romania and its main objective is to maintain this position. Nestlé Romania will continue focusing on providing a good price/quality ratio for its products as investments will continue to strengthen its communications strategy and the development of...

  • Breakfast Cereal
  • Romania
  • Demand
  • Nestlé Romania SRL
  • Nestlé S.A.