2 reports

  • Switzerland - Breakfast Cereals ..................................................................................... 22
  • SWITZERLAND - BREAKFAST CEREALS

Breakfast Cereals in Switzerland by Mintel Market Sizes provides you with annual year-end market size data, most recently updated in 2018. This market covers RTE (cold) adult and children's cereals and hot breakfast cereals. Market size comprises sales through all retail channels including direct to consumer. Market...

  • Breakfast Cereal
  • Retail
  • Switzerland
  • Market Shares
  • Market Size
  • BREAKFAST CEREALS IN SWITZERLAND - CATEGORY ANALYSIS
  • Summary 5

Changing lifestyles and increasing awareness of health and wellness both played a role in the modest performance of breakfast cereals in Switzerland in 2017. Manufacturers attempted to eradicate the category’s overly-processed image and reposition it as one offering healthier products. Moreover, competition in breakfast cereals was tougher...

  • Breakfast Cereal
  • Switzerland
  • Demand
  • Forecast
  • Unilever PLC