3 reports

The brand targets the growing demand for sweeter and fruitier alcoholic drinks.

  • Alcoholic Drink
  • Germany
  • Demand
  • Market Competition
  • Rotkäppchen-Mumm Sektkellereien GmbH
  • ROTKAPPCHEN-MUMM SEKTKELLEREIEN GMBH
  • MARKET RIVALRY

Excise tax is imposed on all alcoholic beverages.

  • Alcoholic Drink
  • Wine
  • Germany
  • Market Size
  • Rotkäppchen-Mumm Sektkellereien GmbH

However, spirits constitutes the core of its activity, generating ##% of its alcoholic drinks volumes in 2014.

  • Alcoholic Drink
  • Spirits
  • Bacardi Limited
  • Diageo plc
  • Rotkäppchen-Mumm Sektkellereien GmbH