18 reports

  • 1. Executive Summary

Citrus products such as orange juice and tangerine juice are familiar breakfast drinks, while grapefruit juice, pineapple, apple, grape, lime, and lemon juice are also common.

  • Beverage
  • Energy Drink
  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Rockstar Inc
  • FIVE FORCES ANALYSIS

PepsiCo has three snack plants in Mexico, and one each in Egypt and Australia; a snack, beverage and dairy plant in Russia; a food plant in in the US; a fruit juice plant in Belgium; a beverage plant in Egypt; and two concentrate plants in Ireland.

  • Functional Drink
  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Red Bull GmbH
  • Rockstar Inc
  • FIVE FORCES ANALYSIS

Others (for instance, sweeteners) are provided by only one or two major suppliers.

  • Functional Drink
  • MBG International Premium Brands GmbH
  • Monster Beverage Corporation
  • Red Bull GmbH
  • Rockstar Inc
  • FIVE FORCES ANALYSIS

Others (for instance, sweeteners) are provided by only one or two major suppliers.

  • Functional Drink
  • Coca-Cola Company
  • Monster Beverage Corporation
  • Red Bull GmbH
  • Rockstar Inc

MONSTER TRANSFERRED ITS CARBONATES, JUICE AND RTD TEA BRANDS TO TCCC.

  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Red Bull GmbH
  • Rockstar Inc
  • Suntory Holdings Limited

For this report, CAGR for historic time period is Calculated from 2012-2017, as CAGR = ((2017 Value / 2012 Value) ^ (## / (2017-2012))) - ## CAGR for forecast time period is Calculated from 2017-2022, as CAGR = ((2022 Value / 2017 Value) ^ (## / (2022-2017

  • Energy Drink
  • United States
  • Monster Beverage Corporation
  • Red Bull GmbH
  • Rockstar Inc

For this report, CAGR for historic time period is Calculated from 2012-2017, as CAGR = ((2017 Value / 2012 Value) ^ (## / (2017-2012))) - ## CAGR for forecast time period is Calculated from 2017-2022, as CAGR = ((2022 Value / 2017 Value) ^ (## / (2022-2017

  • Energy Drink
  • Monster Beverage Corporation
  • Red Bull GmbH
  • Rockstar Inc
  • Suntory Holdings Limited

For this report, CAGR for historic time period is Calculated from 2012-2017, as CAGR = ((2017 Value / 2012 Value) ^ (## / (2017-2012))) - ## CAGR for forecast time period is Calculated from 2017-2022, as CAGR = ((2022 Value / 2017 Value) ^ (## / (2022-2017

  • Energy Drink
  • Monster Beverage Corporation
  • Monster Energy Company
  • Red Bull GmbH
  • Rockstar Inc

For this report, CAGR for historic time period is Calculated from 2012-2017, as CAGR = ((2017 Value / 2012 Value) ^ (## / (2017-2012))) - ## CAGR for forecast time period is Calculated from 2017-2022, as CAGR = ((2022 Value / 2017 Value) ^ (## / (2022-2017

  • Energy Drink
  • Monster Beverage Corporation
  • Monster Energy Company
  • Red Bull GmbH
  • Rockstar Inc

For this report, CAGR for historic time period is Calculated from 2012-2017, as CAGR = ((2017 Value / 2012 Value) ^ (## / (2017-2012))) - ## CAGR for forecast time period is Calculated from 2017-2022, as CAGR = ((2022 Value / 2017 Value) ^ (## / (2022-2017

  • Lotte Chilsung beverage Co., Ltd.
  • Monster Beverage Corporation
  • Otsuka Pharmaceutical Co., Ltd.
  • Red Bull GmbH
  • Rockstar Inc

For this report, CAGR for historic time period is Calculated from 2012-2017, as CAGR = ((2017 Value / 2012 Value) ^ (## / (2017-2012))) - ## CAGR for forecast time period is Calculated from 2017-2022, as CAGR = ((2022 Value / 2017 Value) ^ (## / (2022-2017

  • Energy Drink
  • Monster Beverage Corporation
  • Monster Energy Company
  • Red Bull GmbH
  • Rockstar Inc

For this report, CAGR for historic time period is Calculated from 2011-2016, as CAGR = ((2016 Value / 2011 Value) ^ (## / (2016-2011))) - ## CAGR for forecast time period is Calculated from 2016-2021, as CAGR = ((2021 Value / 2016 Value) ^ (## / (2021-2016

  • Monster Beverage Corporation
  • Monster Energy Company
  • Red Bull GmbH
  • Rockstar Inc
  • Suntory Holdings Limited

Others (e. g. guarana) are provided by only one or two major suppliers.

  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Red Bull GmbH
  • Rockstar Inc
  • Suntory Holdings Limited
  • ENERGY DRINKS EVOLVE TO ADDRESS MULTIPLE CONSUMER NEEDS IN US
  • PRODUCT INNOVATION HELPS CREATE LARGEST ENERGY DRINKS MARKET IN US

The US drove sales growth through new product innovation such as juice- and RTD tea-based energy drinks.

  • Coca-Cola Company
  • Monster Beverage Corporation
  • Red Bull GmbH
  • Rockstar Inc
  • Suntory Holdings Limited

These included a line of ready to drink iced teas and juice drinks under Peace Tea brand; sodas and juice products under Hansen' s brand; and ready-todrink lemonades under Hubert' s brand.

  • Energy Drink
  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Red Bull GmbH
  • Rockstar Inc

Others (e. g. guarana) are provided by only one or two major suppliers.

  • Dongwha Pharm
  • Monster Beverage Corporation
  • PepsiCo, Inc.
  • Red Bull GmbH
  • Rockstar Inc
  • 03.2 PRODUCT OFFERINGS

Drivers and their Impact Driver Changing Consumer Lifestyles Rise in Public Awareness Increased Retail Penetration Growing Popularity among Consumers ## ## ## ## ## Impact on Key Customer Category Low Individual Consumers High Low Low ## ## ## ## ## High High ## ## ## ## ## Low

  • Beverage
  • Energy Drink
  • Soft Drink
  • United States
  • Rockstar Inc
  • ILLUSTRATION 4-5 GOLAZO HYDRATION, ENERGY AND SUGAR-FREE ENERGY SPORTS DRINKS

Ingredients include coconut water (##%), filtered water, sugar, natural flavor, citric acid, sea salt and fruit and vegetable juices for color.

  • Agricultural Products
  • Sport Nutritional
  • Weight Loss
  • United States
  • Rockstar Inc