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Finding ways to appeal to the specifics of the generation is not a tall order, but it may alienate brands from their traditional customers in process, so for many restaurant and food brands the transition is not a painless one.
Within full-service restaurants Roadhouse Grill ranked third in terms of value sales, and is one of the largest chained operators in the country.
Predicted value growth will be less positive with a CAGR of -##% at constant 2016 prices.